We approached The Newliston Arms as they are in our local catchment area. We had a brief chat with the owner Dave about rebranding and marketing the reopening of their restaurant with a fabulous new chef. There was an immediate need for a website and a drastic overhaul of their Social Media Marketing.
The Newliston Arms has a real timeless feel. Having stood towering over the Kirkliston main street for over 150 years! So we really wanted to capture the old and bundle it with the new for this one. They didn’t have a website, nor were they particularly active on social media.
We started with the design for the website, given complete autonomy from Dave, The Owner, we started to build things from the ground up using WordPress. We began with padding out the pages including online forms, visible contact details throughout and their delicious new menu in an interactive format. You can see the website here.
The next stage in ensuring their website received an appropriate launch was to get control of their social media pages and schedule a launch campaign in the coming days! As with most local businesses, once we started to establish a presence online and tease the audience that something was coming soon it really pique interest.
Interest in the restaurant has grown exponentially since the launch, with people showing up in large numbers to sample some of their truly wonderful delights.